A major part of my design research practice involves ethnographic trend explorations around the world to identify critical and enduring signals of change. With partners, I conduct interviews and observations in order to understand what is shifting and emerging in the world. We document these trips, analyze the information, and create insights to inspire design ideas, craft multi-sensory experiences and inspiration tours.
The fieldwork images on this page are as follows: an observation and cooking class with Buddhist nun Jeong Kwan at Baekyangsa Temple in South Korea, assisting a sensory meditation at Studio Olafur Eliasson in Berlin, a tour of Noma in Copenhagen, a Maiyet fashion show during Paris fashion week, an interview with Li Edelkoort at Trend Union in Paris, a visit to a revolutionary chocolate factory in Mexico City, and lunch in the home of a Japanese food activist in Tokyo.
I have done trend fieldwork in Paris, London, Berlin, Copenhagen, Stockholm, Cape Town, Istanbul, Colombo, Chicago, New York, Tokyo, Kyoto, Shanghai, Seoul, San Francisco, Warsaw, and Mexico City.